#1 Cochran Builds on Subaru Success with Acquisition of 2nd Subaru Store
Pittsburgh, PA – May 19, 2015 – #1 Cochran, Western Pennsylvania’s largest automotive retailer and the region’s longstanding Subaru sales leader, is pleased to announce that it has acquired Kerven Subaru in Butler County, Pennsylvania.
The store, renamed #1 Cochran Subaru of Butler County, opened today in a temporary facility at 340 New Castle Road, less than one mile from the former Kerven showroom in Butler. #1 Cochran will operate from the temporary location for approximately 24 months while it builds an all-new, state-of-the-art Subaru destination in the Butler/Cranberry corridor. Construction is expected to begin in the spring of 2016 and finish one year later. Nearly all of Kerven’s employees are staying on as #1 Cochran team members.
“We are thrilled to expand our commitment to the Subaru brand – and our footprint to the wonderful communities in and around Butler County,” said Rob Cochran, President and CEO, #1 Cochran. “We look forward to continuing Kerven Subaru’s tradition of outstanding customer care, and we warmly welcome our new team members and customers to the #1 Cochran family.”
#1 Cochran acquired its first Subaru franchise in 2006. Since that time, the Monroeville store has achieved remarkable success, selling more vehicles than any retailer in the Subaru of America Eastern Sales Region. The territory includes 192 retailers and encompasses Pennsylvania, the southern half of New Jersey and eastern states south to Florida. #1 Cochran is also among an elite group of retailers to have earned the coveted Subaru Stellar Care Award for demonstrated excellence in customer service. The company has received the prestigious honor for four consecutive years.
“We are excited to have a retailer the caliber of Rob Cochran carry on the legacy built by Kerven Subaru,” said Mike Hafertepe, Regional Vice President, Subaru of America. “Butler County is an important and growing market for Subaru. #1 Cochran’s transparent and trust-inspiring way of doing business, together with their dedication to community support, will mesh beautifully with consumers in this area.”
According to Mr. Cochran, the new store is hosting a month-long Grand Opening celebration, which will include Saturday cookouts, live radio remotes, and special sales and service offers. “Whether customers are looking for a great new Subaru or just a good burger, we encourage our new neighbors to stop in for some #1 Cochran-style hospitality,” he remarked.
About #1 Cochran
#1 Cochran is Western Pennsylvania’s leading automotive retailer and one of the top private dealer groups in the nation. Founded in 1965 as a single-point Pontiac dealership, the company operates 22 new-vehicle franchises representing 16 domestic and imported brands. With the largest geographic footprint of any auto retailer in the Greater Pittsburgh region, #1 Cochran showrooms are located throughout Monroeville, Robinson Township, Allegheny Valley, South Hills, North Hills, and now Butler County. Through its various sales, service, and collision repair operations, the company employs more than 900 team members. #1 Cochran is the only automotive company ever to win the Pittsburgh Business Ethics award and the only Pittsburgh dealer endorsed by Edmunds.com. More information is available at www.cochran.com.